Event Marketing

Refer to Public Programs & Event Marketing for a full suite of guidelines and resources to market your event, including how to create a listing on the Public Programs calendar using Splash.

Be sure to follow the steps in this pre-publishing checklist when creating an event listing in Splash!

The most common error we see is events not being published to the university event calendar, thus negatively impacting visibility. Whether your event is intended for the local campus community or the general public, It’s important to ensure it’s published to the events calendar as it’s a highly-referenced resource for both audiences, as well as for teams across the university who promote events to prospective students, alumni, donors, and industry partners.

Templates

Learn more about how to access TNS and Parsons branded templates (fliers, social media graphics, etc) for promoting your event on the Parsons Social Media Toolkit.