Dunning email after downgrade
This is a template to give you an idea of how the email can look like when the recurring payment failed the 3rd time.
Subject: Failed payment - important information about your <Company> subscription
Hi,
you chose a <Company> subscription but unfortunately, we still couldn’t withdraw any money from your credit card. Therefore we have ended your subscription.
Please login to your account on https://<Company>.com, and renew your premium subscription. Please also check that your payment method is up to date and has enough balance.
If you have any questions or queries please contact the customer service department at support@<Company>.com
We are looking forward to welcoming you back as a premium subscriber.
Thanks
<Company>