Template: Release Note: [New Feature] – Feature Breakdown

Release date:

• Live in Stage:

• Live for All/Specific customers:

• Marketing Launch:

What is this feature?

What does it look like?

• Internal screenshots (source from Eng)

• Product video

Why does this feature exist?

[What problem does it solve]

Why does the buyer care?

What's in it for relevant personas like...
Sales enablement:
Sales reps:
PMMs:
Support:
IT:

Can we talk about it?

[Yes/No and why]

How do we talk about it?

Release Details:

• Edition:

• Slack Channel:

• Use case: [insert Sales/Support/Org-Wide]

• Pod:

additional Resources:

• How to demo this (if tier one feature)? - Sales Engineer to provide

• Link to Help Center documentation

• Anything else?

FAQs:

• Links to relevant Product FAQ Cards