đź’° Setting the Rental Price
At GPS Renting, we believe in data, transparency, and partnership when determining your rental price. Our goal is to position your property competitively in the market—balancing maximum return with minimal vacancy.
Our Three-Factor Pricing Model
We use a proven three-factor model to recommend your rental price:
- Property Profile
Location, size, layout, number of bedrooms/bathrooms, yard, and garage are the foundation of pricing. Public data from platforms like Zillow gives a good starting benchmark. - Property Condition
After your pre-listing inspection, we evaluate updates, finishes, and appliance quality. Homes with newer systems, modern kitchens, and well-maintained interiors command higher rent. - Market Pulse
3–4 days before your property goes live, we conduct a comparative market analysis (CMA) using active listings, pending properties, and local trends. This ensures your listing reflects the latest market conditions and attracts qualified applicants quickly.
Final Recommendation & Owner Decision
Once our analysis is complete, we’ll present a data-backed pricing recommendation to you.
You’ll always have the final say on the listing price, and we’ll support your decision with honest feedback throughout the process.
Marketing Exposure
Your property will be listed across dozens of major rental websites, ensuring maximum visibility.
The full list of partner sites is available here:
👉 AppFolio Listing Partners
đź’ˇ Note:
From experience, Zillow and its affiliate network generate over 80% of rental inquiries, so premium website packages are typically unnecessary.
Self-Tour Technology
We use ShowMojo (learn more here) to enable secure, verified self-guided tours.
This increases showing flexibility and reduces vacancy time.
- Prospects verify their identity via ID or credit card.
- GPS tracking confirms their location before granting a one-time access code.
⚠️ Disclaimer:
While self-touring increases exposure, it carries a small risk of misuse or property damage.
GPS Renting takes every precaution to minimize this risk but cannot guarantee against theft, damage, or loss.
Performance Updates
During the active listing period, you’ll receive a weekly Monday update with the following insights:
- Number of inquiries received
- Number of showings completed
- Number of applications submitted
- Feedback from prospects and market observations
This data helps us gauge your listing’s performance and decide if pricing or strategy adjustments are needed.
Interpreting the Market Funnel
Our experience shows the following healthy engagement benchmarks:
Stage | Typical Volume | Target Outcome |
Inquiries → Tours | ~10–20% conversion | 25+ inquiries → 4–5 showings per week |
Tours → Applications | ~20–40% conversion | 1 application per week |
If weekly inquiries fall below 25 or showings below 4, it’s a strong signal the price may need adjustment.
We’ll discuss options together to keep your property competitive and reduce vacancy time.
Our Commitment
We treat pricing as a collaborative, data-informed process—never guesswork.
Our goal is to help you achieve the best long-term return, not just a quick lease.
You can count on us to keep you informed, use real market data, and recommend adjustments with transparency and care.
If you love our service, give us a shout out here. If you have some feedback to us, use the same link. We are always here to listen and improve our service!
