Project Brief Template
Use this project brief template to create a project brief that outlines the important key elements of your project. Learn more about this template.
[Project Name]: Project Brief
Project Summary
[Provide an overview of the project, keep it short as you’ll dive further into project details below]
Project Goals & Expected Outcomes
[Add the problem we’re solving (or speculative opportunity we are addressing), why we’re solving it, any links to customer conversations or research. Clearly explain all facets of the problem.]
[Project goal 1]
[Define the goal and expected result]
[Project goal 2]
[Define the goal and expected result]
[Project goal 3]
[Define the goal and expected result]
OKRs and Deliverables
[Indicate which Pod OKRs this project is meant to support. If not aligned to OKRs, elaborate why it should take priority.]
[OKRs]
[List which OKRs this project is supporting.]
[Deliverables]
[List the deliverables for this project.]
Success Indicators
[Add how we will determine whether the problem has been solved. Qualitative and quantitative measures.]
[Success Indicator 1]
[Outline a potential indicator and how it will be measured.]
[Success Indicator 2]
[Outline a potential indicator and how it will be measured.]
Project Timeline
[Indicate the estimated project duration, key milestones and important timeline information.]
Project Stakeholders and Teams
[Include the stakeholders and teams involved in the project.]
Project Audience
[Explain the audience that the project is intended for.]
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